I’m Adam. Nice to meet you!
I’m a creative marketing leader driving success across Technology, Healthcare, CPG, B2B, B2C, Fintech, Energy, Manufacturing, Startups, and Venture Capital sectors. My entire career has been as a creative marketer.
I’m a Subject Matter Expert in branding, creative, content, concept, copywriting, and integrated marketing strategy. I’m also quite proud of my work as a culture leader within all of the companies I have had the opportunity to work for and with.
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I’ve led diverse teams, large and small, for local agencies and global in-house creative services. I’ve overseen global teams in excess of 40 dedicated members.
Oversight: Creative/Strategy/Account management/Project Management/P+L/Ops /Team Leadership + Mentorship
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BFA: Advertising Design | Syracuse University
MBA: Strategy | Quantic School of Business and Technology
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As part of my brand focus, I’ve led internal efforts to improve the agency/ corporate experience. I’ve done this throughout my career, long before it became fashionable.
Notable: I co-founded the Pitney Bowes Health Squad. Based on the facts that healthier employees tend to be happier, we created quarterly activities as well as annual global health-centric events
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Over the years, I’ve led agency pitches, been the agency/corporate lead, presented at global events as well as hosted game shows for corporations.
I’ve also lectured at universities and public schools. I’m comfortable presenting to any size group on a myriad of subjects.
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Using Pitney Bowes as the example, as I’ve done this/much of this for many clients.
Created a global digital asset management system for Pitney Bowes. It represented the first time in their history that worldwide creative was collected in one repository.
Created an updated digital brand guide, to help assist both stakeholders and agencies alike stay on brand.
Instituted a taxonomy system that is now used in practice across all technologies in Pitney Bowes.